How CaughtLeads Works

Follow one missed call from ring to booked job.

On this page

Every call follows the same path. Nothing below needs configuring by hand — this is what your receptionist does on its own from the moment the phone rings.

The whole journey

  1. A customer calls

    0 sec

    Your number rings. Nobody has to be free to answer it.

  2. CaughtLeads answers

    2 rings

    It picks up on the first or second ring — day, night, or while you're under a sink.

  3. It understands the request

    live

    It listens to what the customer actually needs, in their own words.

  4. It collects the details

    ~60 sec

    Name, number, address, and what the job is — asked in a natural order.

  5. The lead is captured

    saved

    Everything lands in your account as a lead you can act on, with the recording attached.

  6. Booked, transferred, or followed up

    booked

    It offers a real slot on your calendar, hands urgent calls to a person, or promises a callback.

  7. You get the opportunity

    + revenue

    You're alerted straight away, and the job shows up in your numbers at the end of the month.

Step by step

The call arrives

A customer dials your business number. Depending on how you set up forwarding, either every call goes to your receptionist, or only the ones you don’t pick up within a few rings.

Your number doesn't change

Forwarding sits on top of the number you already advertise. Customers dial the same digits they always did, and your caller ID is unchanged.

It answers and listens

It picks up in one or two rings and introduces itself — including that it’s an AI assistant and that the call may be recorded. Then it asks what the customer needs and actually listens to the answer, rather than reading a fixed menu.

There’s no queue and no busy tone. Ten people can call at the same moment and all ten are answered.

It collects what you need

As the conversation goes on, it fills in the details you can’t do the job without.

  • Name and the best number to call back on
  • The service address
  • What the problem or job actually is
  • Whether it's residential or commercial
  • How urgent it is

You control this list. If your trade needs the make and model of a unit, or a gate code, or a property size, add it in Business Config and it will ask.

It books, transfers, or promises a callback

What happens at the end of the call depends on the call.

If your calendar is connected, it offers real open slots — never a time you’re already busy, and books the one the customer picks. You both get a confirmation.

You get told

The moment the call ends, the lead appears in your account and an alert goes to whoever you nominated — by email, by text, or both. The recording and the transcript are attached, so you can hear the customer’s own description of the job before you ring back.

A Tuesday night, 8:47pm

A homeowner rings about a leaking water heater. Your receptionist answers, works out it’s a leak rather than a total failure, captures the address, tells them you open at 7am, and books the first slot. You read the transcript over breakfast and arrive knowing what tools you need.

What it knows about your business

It only knows what you’ve told it. That’s deliberate — it means it can’t promise something you don’t do.

Your profile
Business name, trade, service area, and how you like to be described.
Your services
The work you take, the work you don't, and typical prices or call-out fees.
Your hours
When you're open, when you're closed, and what to do outside those times.
Your FAQs
Answers to the questions customers ask over and over — parking, payment, warranties.
Your calendar
Real availability, so an offered slot is a slot you can actually work.

It says a person will follow up, captures the question along with their details, and flags it for you. You then add the answer once, and it handles the same question by itself from the next call onwards.

What happens when things go sideways

Real calls aren’t tidy. A few of the cases it’s built for:

  • The caller interrupts. It stops talking and listens, the way a person would.
  • The line is bad. It asks them to repeat rather than guessing at half a postcode.
  • They ask for a person. If you’ve set up transfers, it hands them over. If not, it takes the message and flags it as urgent.
  • They hang up early. Whatever it captured before the line dropped is still saved, so a half-finished call is still a lead you can chase.
CallerActually, can I just talk to someone?
Your receptionistOf course — let me put you through to the team now. If nobody picks up, I've got your number and someone will call you straight back.